3/26/2004

You Can't See Bias Through Biased Eyes

I once watched an episode of ER where a small child had been shot while playing with his mother’s gun. At the end of the episode, the child’s mother tells the doctor that she doesn’t know how to thank him for saving her son. He replies, "Get rid of the gun."

My thoughts exactly. An obvious bit of commonsense for anyone with young children. But the next day, a talk radio caller complained about the anti-gun message being pushed on ER the night before. And it suddenly hit me as to why some people see media bias so clearly where others see none.

One person’s truth is another person’s slant. To someone like me, who has no agenda whatsoever where guns are concerned, the doctor’s prescription was as innocuous as suggesting a couple of aspirin. But to someone who holds their second amendment rights dear, the advice was another example of media bias against guns.

I saw another example recently on Fox’s The O.C.. Set in California’s ritzy, Republican enclave of Orange County, everyone is rich, conniving and self-absorbed. Except for the Cohen’s, who are rich, thoughtful and benevolent. And the show’s writers have seen to it that we know that they are Democrats.

Now to those on the left, that may not appear to be bias. They have one common stereotype of the wealthy – that unless they are liberal, they must have made their fortune by lying, cheating and stealing at the expense of the little guy. To them, portraying the wealthy that way isn’t bias, it’s reality. Unfortunately, those images have been reinforced so endlessly in the movies and on TV, that they have become the conventional wisdom among much of the general public.

That is a shame, because in my experience I have yet to meet a wealthy scoundrel. Almost without exception, every successful person I know has gotten there through honest, hard work – with equal emphasis on honest and hard. Nothing more and nothing less. But you’d never know it from the movies.

Still, bias isn’t always the result of the writer or producer’s unknowing world view. Oftentimes, especially in the news media, the reasons are a bit more calculated.

TV news is especially suspect. While they claim impartiality, like everyone else they live and die with ratings. Therefore, anytime they can tell a story from an underdog’s point of view, they will.

Take the reporting on the silicone breast implant issue a few years ago. No major study was able to definitively link implants to any of the diseases women were suffering. And the media knew it.
Yet, rather than reporting the facts as they were, they chose to play up the suffering women, who were a far more compelling story. They would have them tell their tearful stories, interspersed with shots of the huge corporate complex and middle-aged executives denying responsibility. An incredibly damaging juxtaposition. No matter that Dow Corning was unjustifiably forced into bankruptcy, costing people jobs and investors billions. The women made for good TV.

So when someone says there is no bias in the media, they are wrong. It exists in both news and entertainment. If we can’t see it, it’s because we are viewing it from our own biased perspective. Just as you can’t see the color red through rose-colored glasses, you can’t see bias through biased eyes.

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